If you’re interested in increasing your Shopify store’s conversion rate, you should try to optimize your website’s speed. Your web page’s speed is important for several reasons, including user experience, bounce rate, and ranking. A page that takes longer than two seconds to load is likely to lose potential customers. A faster page load time motivates potential customers and wins more sales. Here are a few tips to speed up your Shopify store.
First, you should use a speed test tool to measure your store’s performance. GTmetrix is a free tool that gives website owners a quick look at their store’s performance, based on the Google Lighthouse metrics. If your store receives a higher score, it means it loads faster on a customer’s device or connection. If the score is lower, it means your store is not accessible to customers with slow connections and devices.
Shopify page speed optimization is also possible by removing apps that add unnecessary load. These apps comprise JS and CSS files that run in the background and can bog down your website’s speed. Moreover, you should uninstall any apps that you don’t use and remove any that are not necessary. Choosing the right apps and plugins is important for optimizing your Shopify page speed. If you have many apps, you can merge them into one file to speed up your site.
Using a tool like GiftOfSpeed to measure the number of HTTP requests is another great option for improving the speed of your Shopify store. These tools can help you combine CSS scripts and inline smaller JavaScript files. In addition, online merchants should remove unnecessary design elements such as social buttons, and minimize functional images. By following these tips, you will improve your page speed and increase your site’s conversion rate.
Images are an effective way to engage visitors and entice them to purchase something. However, too many images may slow down the speed of your Shopify store. Images can take up a lot of bandwidth, and the larger the image, the slower the page will load. This is where lazy loading comes in handy. If you’re not familiar with Lazysizes by aFarkas, check out their website. You can implement responsive images using Lazysizes by aFarkas.
Finally, if you’re looking for ways to make your Shopify store faster, make sure to check the performance of your products pages. While many of these techniques will improve your store’s speed, you’ll also want to check for broken links or redirects. These could be causing your page to take longer to load. Also, if you’ve removed pages that contain redirects, it’s likely they weren’t optimized for Shopify. Replacing broken links will speed up your Storeify store.
Images are important to any eCommerce store, and images are no exception. They give visitors a better idea of the goods. But images also contribute to the overall load time of the website. As such, removing images isn’t a practical solution for Shopify page speed optimization. Instead, you can compress images to improve page speed. Then, you’ll be on your way to optimizing your Shopify page speed. When you’re ready to start optimizing your store’s pages, consider these tips and improve your store’s conversion rates.
