Why Choose Drupal Commerce for Your Ecommerce Site?

Ecommerce is simply the act of selling or purchasing goods over the Internet or via online facilities and over internet connections. Ecommerce started as retail shopping in early decades of the 20th century but it moved a bit ahead when the internet became the backbone of global trade. The evolution of ecommerce has been very spectacular in recent years. Today it is estimated that sales over the internet make up a large chunk of total global sales. However, despite the huge potential of ecommerce and its innumerable advantages, many enterprises fail to take advantage of this business opportunity mainly because they are not aware of the basic requirements for conducting ecommerce businesses.


In simple words, ecommerce is simply electronic commerce based on electronic transactions rather than physical sales. The major part of activities involved in ecommerce include advertising of products and services by a seller or retailer, collection and processing of payments, and delivery of products and services to the final destination. In some cases, online transactions may include payment processing as well as insurance claims processing. As far as the supply chain is concerned, there is no physical movement of goods from the point of production to the end users. In fact, this entire process takes place online.

There are two types of ecommerce businesses – the small scale retail industry and the large scale multi-media marketing enterprise (MMM) businesses. The small scale retail industry includes supermarkets, malls, clothing boutiques, bookstores and other similar small-scale retail outlets. The large scale MMM businesses are multisport event organizers, tour operators, tour consultants, hospitality and leisure facilities operator, car rental services and online shopping portals. Irrespective of the nature of these businesses, they require websites in order to successfully conduct their businesses.

Websites are the most crucial element of ecommerce. Since electronic transactions of goods and services take place through them, it is absolutely essential that websites cater to the unique needs and requirements of the various kinds of business that have come up. A website developed for a supermarket chain will not necessarily be adequate for a shop, for example. Therefore, it becomes imperative that ecommerce firms develop specialized websites catering to specific needs of the retail industry. Ecommerce firms normally take on several development tasks, especially when it comes to web design and developing a shopping cart software.

Drupal Commerce has emerged as the most popular open source content management system (CMS) in the world. It is highly flexible, easy to use and customizable and is used in hundreds of online stores. Millions of people worldwide use Drupal and it is the most preferred CMS for ecommerce market share. Drupal restores can be developed using a ready-made template or can be developed from scratch.

Another way to look at it is this – why is Drupal the best choice for ecommerce? First of all, it is free. It offers a wide range of extensions and modules which can be customized according to the needs of different types of businesses. Second, many online stores nowadays use it for free. Third, most businesses in the industry today are using ecommerce platforms such as eBay and Amazon for their business needs.

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